Businesses may often face disruptions in their day to day operations due to various reasons like network failure, natural calamities or a global pandemic like COVID-19. But things can’t come to a standstill due to these, and work needs to be carried on. We obviously cannot control unexpected events that may disrupt the business operation but we can always take measures to deal with situations like these and carry on delivering the services and good customer experience. Some precautions are always good, and most of the companies have continuity strategies to enable them to keep working even under unexpected circumstances.

Let’s take a look at some of the ways in which companies can maintain continuity with their business operations

Using a cloud-based communication system

Cloud-based systems offer several benefits compared to traditional premise-based systems. Cloud gives your business agility and improves overall service. Cloud-based communication systems offer a great ability to adjust to changes rapidly, be it a natural disaster or the signing of a major new client and things like that. Cloud phone service allows your company to handle an increased volume of calls even without the professionals being inside the office. It makes working from distant places easier as they have access to all the data and information they need. If you don’t have a cloud-based system, then it becomes almost impossible to access the data and information without being inside the office. 

Shifting to cloud based systems will help your company to carry on the business operations under any circumstances without hiccups. So, if you aren’t already using cloud-based communication systems, start making plans to shift. Work with your advisors and suppliers to develop a business readiness program that will establish the remote work policies your company will follow and whether you are equipped with the right mix of application services and network bandwidth to meet your needs. Avail the benefits of the cloud and make your business ready for any situation.

Backup the data, servers, and applications

Since most of the companies are largely dependent on IT and business data nowadays, it would become a problem if these critical components cannot be accessed due to disruptions in business operations. Therefore, it is of utmost importance to back up these elements. Backing these up helps you to quickly restore them in the event of any disaster, damage to IT equipment, or data breach.

The back-ups should be done regularly as the data is always increasing, and you cannot afford to lose any of it. So, we can see how the cloud plays an important role today in backing up important information, data, and other essential business elements. 

Some advantages of backing up to the cloud are:

  • It offers great affordability
  • Backups can be automated, and therefore, it saves a lot of time
  • The data is generally stored in multiple locations by cloud service providers so that they can be accessed even if any of their facilities go down or encounter problems” The backups are easy to access from any location, whether it is from a different or alternate office or even from the homes of employees,
  • Backups can be restored very quickly whenever you need to use them


Virtualizing the servers and desktops

Virtualizing the servers and desktops of your company is a great way to continue your business operations smoothly even if you face unexpected disruptions. You will be able to deliver the services efficiently and keep your customers happy. It helps you create an office environment allowing your employees to work from home or different places. By virtualizing your servers and desktops, they can be accessed from anywhere, and the work can continue even in times of a global pandemic like now. It increases flexibility and maintains the continuity of your business. 

Having a backup power supply

Having a backup power supply in your office or workspace is very important as you cannot afford to lose valuable hours in case of power outages. Having a backup power supply like a generator will ensure that your operations can be carried on even when the electricity goes down. The employees will be able to work as if nothing has happened. If you have a server room, the UPS ensures that the vital servers remain cool and do not cause any problems.

Using social media

Social media is a great way to remain in touch with your customers regularly through your pages. If there are any disasters or a pandemic, your customers will be able to get the necessary information and check the status of your business. Even if phone lines aren’t working, people will usually be able to use the internet and check your business status and get their queries answered. The social media accounts or pages are a great way to keep your customers informed without doing much. It increases the reach and solves your purpose of letting them know.

Implementing Unified Communications

Unified Communications is a great way to create a virtual communication infrastructure that can help you carry on with your business operations smoothly, even in cases of unexpected disruptions. With unified communications, all the important communication tools like phones, messaging, video calls, CRM, etc. can be easily accessed from anywhere, instead of being locally stored at your workplace. So if the office is inaccessible due to some reason, the employees will still be able to carry on with the processes and continue using the different tools. Using UC, tools can also route important business calls straight to the smartphones of your employees so that they never miss a call even when they are out of office. Unified communications is a great way to create a virtual office environment and carry on with your business operations smoothly.

In times like these, we never know what can happen. So, it is best to be ready to deal with such situations of unexpected disruptions by having a proper continuity strategy in place. Execution of the strategies is also important to ensure that your business operations aren’t affected much.

Wrapping Up

These are just a few methods that any business can use to maintain continuity and most of them are essentials. Work closely with your advisors or consultants and strategize according to the needs of your business.

Updated : February 14, 2021


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