“Sales are not about selling anymore, but about building trust and educating.” – Siva Devaki, co-founder of MassMailer. 

Slow and steady wins the race, and this is one thing that small businesses should abide by! A small business needs to push its sales hard to thrive in the competitive world of business.

Remember that hiring a competent, skilled, and talented sales team is not enough. To make a change in your sales graph and move past the competitors, you need much more.

Sales are complicated, and with growing awareness and tech-savvy clients, it is getting more complex. Owning sales tools that are unique and technocratic helps an organization grow exponentially. 

The salesforce automation market is on a growth trajectory and is expected to grow at a compound annual growth rate of 10.6% from 2017 to 2023. So, if you are spending time, resources, or energy on marketing and sales, it will never go in vain if you are using sales tools. 

You need to leverage the power of technology to surge ahead of rivals and boost your sales game plan. Read on to find out the best sales tools in the market that can be the elixir to your business requirements.

Key Highlights

  • Sales automation can save time and money.
  • Scan the market to invest in tools that give maximum ROI.
  • Sales productivity tools can enhance collaboration and boost operational efficiency.

Why You Need To Boost Sales Productivity 

A surprising fact – as many as 50% of leads go to the sales representative who responds first!

This means you need to bring the spotlight to empowering your sales team so that they can perform to the best of their capabilities. Invest in advanced technologies that will enable sales representatives to remain responsive and get real-time information about customers.

Still, wondering what sales productivity tools mean for modern-day organizations?

These are automated tools used by sales personnel and organizations to make their job more comfortable and efficient. These tools include virtual phone systems, video conferencing, collaboration platforms, marketing automation solutions, and many more. 

Sales productivity solutions help save time and maintain focus on what matters most to the organization. It is hence no wonder that a survey by LinkedIn revealed that 73% of sales professionals use technology to close more deals successfully.

Let’s dive deeper to get to know the best sales productivity tools in the market that can help your organization rise to the top of the pyramid!

Intelligent Sales Tools To Boost Conversions And Increase Efficiency

Today, the market is flooded with tons of automated sales tools that improve key performance parameters. Try to gain knowledge about as many latest sales tools or apps as possible so that you can get lucrative opportunities.

We are here to help you in the mission to implement an intelligent sales platform. We have a curated list of sales productivity tools that will surely give your business an instant edge:

1. Slack


A productive sales team functions like well-oiled machinery. 

Slack is the perfect platform to enhance team collaboration and information sharing. You can easily connect your remote teams with the top-notch messaging app. 

Slack enables you to share files, documents, projects and increase operational transparency.  You can even integrate your Customer Relationship Management (CRM) for handling the sales opportunities more effortlessly.

  • With Slack, you can create channels for different subjects.
  • Share calendars, documents, and excel sheets.
  • Your sales team can adhere to deadlines by setting reminders and alerts. 
  • You can mark important messages “STAR” and find them quickly when required.


2. MailChimp


The right email makes an excellent impression. 

Whether it is for promotional activities or sales events, now you will not need any expensive tool. MailChimp is a cost-effective platform with a user base of over nine million that is considered the most popular app for email marketing. 

Now send emails in no time by using well-designed templates. Besides, it helps you measure the effectiveness of outbound emails with its state-of-the-art analytics feature. With its plug-and-play interface, you can integrate different types of third-party applications for syncing consumer data.

3. CallHippo Phone System


CallHippo is the market leader in business telephony. 

With excellent features and round-the-clock customer service, CallHippo provides advanced cloud-based phone systems. They enable your sales team members to make and receive calls from the comfort of their home via a laptop or any mobile device. 

CallHippo empowers sales personnel with high levels of mobility, data security, and flexibility. You won’t need any fancy hardware as the service will be delivered via the internet at affordable prices.

Here’s how a virtual phone system by CallHippo will benefit your team:

  • Callers can call your toll-free or local number anytime.
  • Callers are addressed and greeted with a customized main greeting.
  • Calls will go straight to your mobile device wherever you are – a win-win situation for sales personnel and customers!

4. Salesmate CRM

Salesmate CRM

If you are looking for a tool that can seamlessly boost sales conversions, start using Salesmate CRM! This is a new-age sales CRM that is designed to take care of the current-age business challenges. 

With Salesmate CRM, you have more control over the sales lifecycle. It provides sales agents with real-time data, which helps in building a long-term relationship with the customer. This is best suitable for small and mid-sized businesses as it fuels growth and instantly improves the sales graph. 

What are the other intelligent features of this tool?

  • Keeps a check on your sales analytics
  • Effortlessly controls your sales pipeline
  • Automates time-consuming tasks
  • Programs appointments and set reminders
  • Measures essential metrics with insightful reports
  • Predicts future events
  • Visualizes sales forecasts
  • Customized sales report generation

5. Zoom


Remote work is on the rise.

18% of the global workforce is working remotely. With a massive increase in flexible working arrangements, your sales team must have a reliable platform to collaborate on important projects. Zoom comes to the rescue here!

If you haven’t heard of Zoom, then you must be living under the rock. It can save your sales team members time by conducting meetings, conferences, and webinars online with Zoom. This tool is considered modern enterprise video communications and can help sales representatives collaborate without any hassles. 

The best part about Zoom is that employees can handle sales responsibilities such as client meetings or follow-ups from anywhere in the world. It is a simple, hassle-free application that comes in handy for sales collaboration across borders! 

6. Google Calendar

Google Calendar

As a salesperson, keeping track of time is essential, but it is more critical to organize client meetings. Your go-to friend in such times is Google Calendar.  

It enables you to invite and book appointments with your clients or team easily. Imagine having an organized calendar to see all your selections in one place and vacant slots to schedule meetings. You can straightaway skip the chances of missing an important meeting in the future.  

7. RevDriver


Is your sales team spending hours on LinkedIn and company websites to get the contact info of the decision-makers? 

RevDriver is a free chrome extension by SalesIntel, which allows you to get the email addresses and work mobile numbers of your prospects while you are on their LinkedIn profile or company website. 

The procedure is simple –

  1. Install the RevDriver extension.
  2. Visit the LinkedIn page or website of your targeted account.
  3. Get the contact information of the decision-makers and start closing.

RevDriver is an intelligent tool that can help your sales personnel save tons of time and contact just the right person to close a deal instantly!

Wrapping Up

Let’s cut to the chase and put it straight up that if there is technology in the market, then why should we waste time following up on emails or calls one by one? Invest in the right sales acceleration tools to nurture relationships and increase all performance parameters exponentially!

Do sales productivity tools help your team capture quality leads and pump up conversions? If yes, do share your favourite tools with us in the comments section below.

Key Takeaways

  • Invest in the right sales tools to convert!
  • Empower your sales team with real-time information.
  • Assess productivity tools to get the best solution in the market.

Updated : November 10, 2021

CallHippo Ebook

Related Posts


Read The Most Well Researched & Insightful Articles From CallHippo Team

Request a Demo


I was using another cloud phone system which was pretty bad. Long delays, many calls disconnected—it was almost impossible. I switched to CallHippo and it was a massive improvement. Almost imperceptible delay, very clear audio quality—customers do not even realize I am not in the country.

CallHippo Customer

Trusted by thousands of leading brands

CallHippo Customer
CallHippo Customer
CallHippo Customer
CallHippo Customer
CallHippo Customer
CallHippo Customer

Create your CallHippo account

Share This