Senior Writer: Parul Saxena
Sales on the date are more customer-focused than ever. It is about providing a solution rather than asking your customer to meet your product capabilities. If you listen carefully enough, the customer always tells you what they need in their way.
You can simply win your customers by listening to them carefully, or even better, by analyzing their behavior.
Simply put, analyzing is a statistical and graphical representation of data. The data can be further converted into information and the information into actionable insights.
Today, virtual phone numbers empower evolved sales processes by features such as toll-free numbers and local tracking numbers – A power-packed way to ensure a seamless customer experience expectations are met. You can further inculcate specific practices to ace your sales goals!
In today’s fierce market scenario, sales optimization is critical to businesses to provide a winning edge and drive wholesome customer relationships. Toll-free and local telephone numbers and features such as intelligent call analytics ensure the organization’s proactive efforts to meet your valued customer base’s requirements. Let’s dive deeper into call analytics and its potential.
Tapping the potential of Data with Call Analytics
An intelligent call analytics software can convert each phone call’s contents into data points that can be further analyzed and empower organizations to identify the strengths, weaknesses, and opportunities of their sales strategy.
Data is the key to optimizing your team productivity, minimized costs, or even better customer experiences. But it doesn’t end there. You also need a way to turn it into actionable insights. That’s where analytics comes in.
Simply put, analytics is the combination of art and science of data mining to derive impactful insights. Insights enable an organization to agilely respond to market changes and win their customers’ choice.
A well-defined call analytics strategy empowers businesses to map the customer journey, deliver better experiences, and enhance business efficiency.
Taking this into account, there’s no doubt that the demand for call analytics will continue to grow. Above multiple value-added practices such as security and intelligent analytics enable you to predict market trends.
The importance of data today makes analytics the most valuable asset. Learn to leverage Call Analytics for business benefits.
Benefits Of Having A Call Analytics Platform
Here are some advantages of having a call analytics system for your business
1) 360 Degree view of your Business Operations
Gain insights, such as when your customers prefer attending the call or which seasons have the most demand, and receive an unprecedented view of how your strategies are working.
Upscale and train your human resources as per the market requirements. The Call analytics give you an edge, wherein you can optimize your human resource and minimize cost.
2) Real-Time Insights into Problems
No process that includes human intervention is perfect. Even with the best practices in place, there will be moments when you experience a loss of quality, a drop in bandwidth, or another issue. Access to real-time insights will help you cope up with the problem and minimize the damage.
A good call analytics platform doesn’t just show you where you need to improve in the future but also empowers you to pivot and adapt at the moment too. Also Companies with a customer experience mindset drive revenue 4-8% higher than the rest of their industries.
3) Improved Employee Engagement
With the new normal and revolutionized working practices, leverage the dashboards to engage your employees. Provide your team with insights into their work and encourage them to accomplish their goals.
4) New Training Opportunities
“An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.” –Jack Welch, former General Electric CEO.
The call analytics will help you receive feedback on your services, and if leveraged right, that information can be used to understand the customer pain points and optimize the process.
5) Evaluate Your Growth
The detailed insights into your business at multiple levels will empower your business to perform better at a granular level. While you are constantly optimizing your process, the right metrics will also help you evaluate your growth intervals. Understanding the strategies and modifying them at the right time can make all the difference.
6) Enhance the Customer Experience
Figuring out what’s wrong with your current customer support strategy improves your bottom line, but it does incredible things for customer experience too. By tracking your calls end-to-end, you can recognize the friction points in the client journey, making it difficult for people to interact with you. As a result, you can create valuable changes to your processes accordingly. Also 83% of companies that believe it’s important to make customers happy also experience growing revenue.
Dive deeper into the call tracking metrics such as lead origin, buyer intent, customer sentiment, and more to understand customer behavior and unlock new business potential.
7) Provide Better Compliance
An intelligent Call Analytics software will ensure that every interaction is accurately logged, enabling your organization’s better compliance.
Providing safe and secure data management processes is a vital part of the customer experience. Call Analytics helps you understand your business and compliance like never before.
Unlock the Benefits of Call Analytics with CallHippo
CallHippo is the leading virtual number provider in the market today, and CallHippo’s solution will dramatically improve your results.
Setting up call analytics on your virtual phone number is a user-friendly and straightforward procedure.
> Navigate to the user’s tab
> Click on the activity feed
> Start call recording to track your incoming calls
You can activate CallHippo’s intelligent call analytics within just three minutes and gain strategic business insights. With its AI-powered speech analytics, CallHippo covers all customer interaction bases such as customer objections, competitor comparisons, compliance gaps, script deviations, and more.
Undoubtedly, smart call analytics is a must-have feature in your business communication platforms to help your organization surge ahead of the competition. Information is power, and tracking key metrics can help your managers monitor agent productivity and enhance the customer journey. Call analytics is the future of telecommunications – you need to leverage this tool to gain an instant competitive edge in the market. Using call analytics you can delve deep into previous customer interactions by analyzing call recordings to know how your call agents can support loyal clients. This makes it easy to train your call agents and ensure they deliver top-class personalized customer service!
AI and speech technologies power the future of analytics. We, at CallHippo, aim to simplify business telephony leveraging the power of AI. In the end, it is the right set of tools that will help you translate data into actionable insights. Implementing intelligent analytics systems will improve your software’s efficiency over time.