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What is Conversational IVR & How Does it Work?

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Akarsh Jain

Senior Writer:

green tickDate: April 23, 2024

Dealing with traditional IVR (Interactive Voice Response) systems can be frustrating. Fortunately, with the rise of conversational IVR, the game has changed.

Conversational IVR, also known as conversational cloud IVR, improves customer satisfaction by 70% by employing advanced AI algorithms. Instead of rigid menu options, it engages users in human-like conversations– enriching user experience and satisfaction.

In this blog, we delve into the intricacies of conversational IVR, exploring how it works, its benefits, and its potential to transform customer service interactions.

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Pro-tip

To maximize the benefits of conversational IVR (Interactive Voice Response), regularly update your system with real-time data and customer feedback. This ensures that the automated interactions remain relevant and effective. Additionally, invest in training your AI models to handle complex queries with accuracy and empathy, further enhancing the user experience.

What is Conversational IVR?

Conversational IVR, also called conversational cloud IVR or conversational AI IVR, transforms how customers communicate by using natural language understanding. 

Unlike traditional IVR systems, which use fixed menu options, conversational IVR systems let customers talk more naturally.  This makes conversations smoother and quicker. It can handle complex questions, making customers happier and calls shorter.

What is conversation IVR and how it works

All in all, by using advanced AI technology, conversational IVR helps businesses improve customer satisfaction, reduce call times, and operate more efficiently, giving them an edge in delivering excellent service.

How Does Conversational IVR Work?

Conversational IVR, also known as conversational cloud IVR or conversational AI IVR, significantly improves customer interactions by employing natural language processing (NLP) and advanced automation techniques.

Working of conversational IVR

Step 1: Caller Identification

When a customer initiates a call, the conversational IVR (Interactive Voice Response) system begins by identifying the caller through various means, such as caller ID, previous interactions, or input provided by the caller.

Step 2: Speech Recognition and Natural Language Processing (NLP)

Unlike traditional IVR systems that rely on keypad inputs, conversational IVR utilizes NLU technology to comprehend natural language inputs from callers. This allows customers to express their inquiries or issues in their own words, making interactions more intuitive and efficient.

Step 3: Contextual Understanding and Intent Recognition

Once the customer’s query is understood, the conversational IVR system identifies the intent behind the inquiry. Through machine learning algorithms and data analysis, the system recognizes patterns in language and context to determine the customer’s purpose.

Step 4: Dynamic Responses and Adaptive Dialogue

Leveraging conversational AI capabilities, the IVR system provides contextual responses tailored to the customer’s query and previous interactions. This may involve accessing databases and FAQs or integrating with backend systems to retrieve relevant information in real-time.

Step 5: Escalation

If the inquiry requires human intervention or exceeds the capabilities of the IVR system, conversational IVR facilitates seamless escalation to live agents. It transfers the call along with all relevant context and information gathered during the interaction, ensuring a smooth transition and minimizing customer effort.

In simple terms, Conversational IVR systems use smart technology to understand what customers say when they call. This makes interactions more personal and efficient, keeping customers happy and businesses running smoothly.

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What are the Benefits of Conversational IVR?

Here are the key benefits of Conversational IVR powered by conversational AI technology. Let’s examine each one.

1. Enhanced Customer Experience

Conversational IVR delivers a seamless experience akin to speaking with a human agent. By employing advanced natural language understanding, it understands diverse queries, ensuring accurate responses. This improves customer satisfaction by reducing frustration and facilitating smoother interactions– ultimately building loyalty and positive brand perception.

Conversational IVR benefits in customer experience stats

2. Personalized Interactions

Leveraging the power of conversational AI, conversational IVR systems offer tailored interactions based on individual customer history and preferences. By recognizing callers and their context, they can provide personalized support, recommend relevant products or services, resolve issues efficiently, and build stronger relationships with customers.

3. Increased Efficiency

Conversational cloud IVR revolutionizes customer service operations by autonomously handling routine inquiries. With sophisticated self-service capabilities, it efficiently addresses common queries, reducing the workload on live agents and enabling them to focus on more complex issues. This optimization of resources enhances operational efficiency and ensures smoother service delivery for customers.

Inquiry solution with conversational IVR

4. Scalability and Flexibility

Conversational IVR solutions are inherently scalable and capable of seamlessly handling fluctuating call volumes without compromising performance. Moreover, they offer flexibility in deployment, easily integrating with existing business management systems and workflows. This adaptability allows businesses to customize solutions according to their specific needs and scale their operations efficiently as their requirements evolve.

5. Data-Driven Insights

Conversational AI IVR systems provide valuable insights into customer behavior and preferences through sophisticated analytics. By analyzing conversational patterns, sentiment, and other relevant data points, businesses can gain a deep understanding of their customer base. These insights enable them to refine their strategies and make informed decisions.

As you can see, conversational IVR offers a multitude of benefits, including an enriched customer experience, personalized interactions, increased efficiency, scalability, and data-driven insights.

 
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Examples: Legacy vs. Conversational IVR

Traditional IVR systems have long been the cornerstone of automated customer service, but they often fall short of providing a seamless and engaging experience. Let’s compare a typical customer interaction with a standard IVR system to one with a Conversational IVR.

1. Standard IVR

Suppose a customer calls a bank’s helpline seeking assistance with a lost credit card. The standard IVR system presents a menu of options through pre-recorded prompts. The customer must deal with the menu by pressing respective numbers. This will lead to a tedious and impersonal experience. After several prompts, the customer finally reaches the option to report a lost card.

2. Conversational IVR

In contrast, a customer calls the same bank’s helpline equipped with a Conversational IVR. Upon dialing, the customer is greeted by a warm, natural-sounding voice that welcomes them and prompts them to state the reason for their call. The customer responds, “I lost my credit card.”

The Conversational IVR system uses natural language processing (NLP) to understand the customer’s query, eliminating the need for navigating menus. It quickly recognizes the intent and context of the customer’s request.

With conversational IVR benefits such as contextual understanding and personalized responses, the system promptly verifies the customer’s identity.

Furthermore, realizing the urgency of the situation, the Conversational IVR system seamlessly transfers the customer to a live agent while providing relevant details about the customer’s issue. The agent receives a comprehensive overview of the situation, empowering them to offer swift assistance.

What are Some Popular Use Cases of Conversational IVR Systems?

Conversational IVR systems improve customer interactions by integrating natural language processing and AI technology into traditional IVR systems. This technology enriches user experiences and streamlines communication processes across various industries. Let’s look at some popular use cases of conversational IVR systems.

use cases of conversational IVR

1. Customer Support

Conversational IVR systems enable businesses to provide efficient and personalized customer support. By understanding natural language inputs, these systems can accurately route customer inquiries to the appropriate departments or provide relevant information without the need for navigating complex menu options. This improves customer satisfaction by reducing wait times and resolving issues promptly.

2. Appointment Scheduling

Healthcare providers and service-oriented businesses leverage conversational IVR systems for appointment scheduling. Patients or clients can easily book appointments by conversing with the IVR system in natural language, eliminating the hassle of navigating through menus or waiting on hold to speak with an agent. This not only improves convenience for customers but also optimizes appointment management for businesses.

3. Billing and Payments

Conversational IVR systems facilitate seamless billing and payment processes. Customers can inquire about their account balances, make payments, or address billing-related queries through natural language interactions with the IVR system. By offering self-service options for billing and payments, and businesses reduce operational costs and improve customer convenience.

4. Order Status and Tracking

efficient order tracking with conversational IVR

E-commerce companies utilize conversational IVR systems to provide real-time order status updates and shipment tracking information to customers. Through natural language conversations, customers can inquire about their orders, track packages, or request assistance, enhancing their overall shopping experience. This reduces the burden on customer service agents while ensuring accurate information for customers.

5. Travel and Hospitality

In the travel and hospitality industry, conversational IVR (Interactive Voice Response) systems are employed for various purposes, including flight inquiries, hotel reservations, and itinerary management. Travelers can interact with the IVR system using natural language to book flights, make hotel reservations, or obtain travel-related information. This enhances the efficiency of travel bookings and improves customer satisfaction.

In conclusion, conversational IVR systems offer a myriad of benefits across different sectors, ranging from improved customer service to streamlined business operations.

Conclusion

Conversational IVR, like conversational cloud IVR or conversational AI IVR, transforms how we interact with customer service systems. This technology understands what we’re saying, guides us through options, and solves problems faster. It’s not just efficient, but it also makes talking to machines feel more like talking to a human. Ultimately, it’s shaping a future where getting help over the phone is smoother, friendlier, and less frustrating.

FAQs

1. How does Conversational IVR differ from traditional IVR systems?

Conversational IVR, unlike traditional IVR, employs natural language processing to understand and respond to customer queries conversationally. This enhances user experience and reduces frustration with automated systems.

2. Can Conversational IVR systems handle complex customer inquiries?

Yes, Conversational IVR systems leverage conversational AI to effectively handle complex customer inquiries. It provides personalized assistance and guides users through intricate processes with ease.

3. What role does AI play in Conversational IVR?

AI plays a pivotal role in Conversational IVR by powering natural language understanding and processing, enabling seamless interactions between customers and the system. This eventually enhances efficiency and delivers personalized responses, thus optimizing user experience.

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