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VoIP CRM Integration – A Complete Guide

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Priya Naha
Senior Writer:
green tickPublished : September 3, 2024

For companies looking to improve client relations and speed communication, VoIP CRM integration has proven to be revolutionary. VoIP and CRM integration offers 300% more conversions, increased global reach, improved access to client data, and 75% in cost savings, among other notable benefits.

Businesses can achieve a unified approach to managing customer relationships through the seamless integration of their voice communication tools with their customer data platforms.

We’ll now discuss the top VoIP providers that provide strong CRM integration features, along with the benefits that cover the basics of CRM with VoIP.

What is VoIP CRM Integration?

VoIP CRM integration is the term that describes how CRM software and VoIP systems work together seamlessly. By integrating voice communication data with customer records, this integration helps businesses to manage and optimize their customer management and communication processes.

Businesses can better handle client relationships, track interactions, and have real-time access to vital customer information with VoIP integration with CRM. Teams’ interactions with customers completely change through this connection, improving customer experiences, service delivery, and workflow efficiency.

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Pro-tip

VoIP providers with strong API support and customizable capabilities should be given priority when integrating VoIP with CRM. With this flexibility, you can be sure that your connection will operate seamlessly with your business operations. It will allow improved customer interaction, automated workflows, and smooth data synchronization.

How Does VoIP CRM Integration Work?

VoIP CRM integrations, like those offered by CallHippo, offer improved capabilities that speed operations and enhance customer interactions by synchronizing data between your contact center and CRM solutions through the use of specialized software.

Two key things are required to begin using CallHippo’s CRM phone system integration:

  • Active Subscriptions: Ensure you have active subscriptions to your selected CRM system and CallHippo. For using the benefits and features of integration, this is a necessity.
  • Existing Integration or Custom API: Verify whether the integration is offered in the marketplace for either tool. If not, a unique API integration that connects the two systems effectively can be created.

For example, using one of CallHippo’s many integrations is simple to get started with. For CRM and VoIP system integration, just enter your CallHippo account, go to the “Integrations” area, and choose your preferred CRM.

After choosing, use the integration’s pop-up window to log into your CRM by following the instructions. You can begin making use of features like real-time data synchronization, automatic call logging, and improved consumer insights with this simple and quick approach.

Benefits Of Integrating VoIP With CRM

Having instant access to relevant information improves the efficiency of handling client inquiries. Furthermore, the integration of CRM with VoIP enables the development of customized workflows that properly meet your requirements.

Benefits of voip crm integration

The following are some benefits of CRM VoIP integration:

1. Improved Interaction and Experience with Customers

VoIP integration with CRM systems transforms customer interactions for organizations. Every client interaction is automatically documented and connected to their CRM profile with features like click-to-call and automatic call logging.

It guarantees that customer care agents have easy access to all relevant data during calls, allowing them to provide more tailored and expert support.

Businesses can respond to consumer demands more quickly and accurately with enhanced interaction skills, like real-time call screen pop-ups and customer history reviews, which improve customer satisfaction and build stronger client connections.

2. Streamlined Communication and Workflow

A VoIP-CRM system that is well-integrated reduces the need for human data entry and simplifies the process of managing interactions between various platforms. A single source of information is created for all interactions by automatically syncing phone, email, and note data into the CRM system.

By guaranteeing that all client communication history is automatically updated and available in one location, this integration simplifies processes. Employee time spent focusing on core tasks rather than switching between systems increases operational efficiency and lowers the possibility of errors.

3. Better Insights And Accuracy Of Data

The VoIP-CRM interface guarantees the consistent accuracy and currency of client data across systems. Changes made in one system are instantly reflected in the other due to real-time synchronization, which reduces errors and redundant data.

Maintaining a reliable consumer database and making informed choices depend on its precision.

Businesses can get significant insight into client preferences and trends by examining call statistics, interaction histories, and customer feedback. That can help them develop more focused and efficient marketing and customer service plans.

4. Better Efficiency and Productivity

One of the primary benefits of combining VoIP with CRM is the automation of repetitive operations. For example, task assignments, follow-up reminders, and automated call reporting lessen the administrative strain on employees. Some of the top CRM providing these functions include HubSpot, Nutshell, ZOHO and Pipedrive.

By automatically recording precise information without requiring human input, features like phone transcription and automated note-taking further increase efficiency.

Employee productivity is increased overall since this efficiency gain enables them to devote more time to strategic duties and customer engagement initiatives. Employees can also perform at greater levels and contribute to company objectives more successfully with streamlined processes and less physical labor.

5. Advanced Analytics And Reporting

Robust reporting and analytics features are provided via an integrated VoIP-CRM system, giving users a thorough understanding of customer interactions and communication metrics.

Companies can use KPIs related to sales and customer service and offer extensive data on a variety of topics, including call volume, length, and outcomes. With these insights, companies can measure the success of their communication plans, pinpoint areas in need of development, and make data-driven choices.

Top 5 VoIP Providers For CRM Integration

The top 5 VoIP companies listed below are renowned for their strong CRM VoIP integrations, which simplify business-to-business communication and improve client management.

Brand NameRatingKey FeaturesPricing
CallHippo
4.4/5
Call tracking
AI voicebox
IVR
Predictive analytics
Starter Plan: $18/User/Month
Professional Plan: $30/User/Month
Ultimate Plan: $42/User/Month
RingCentral
4.0/5
Auto dialer
Call center management
Call scripting
Employee database
Core: $20/user/month
Advanced: $25/user/month
Ultra: $35/user/month
Nextiva
4.5/5
Calendar management
Call tracking metrics
Email marketing
Performance management
Digital: $20/user/month
Core: $30/user/month
Engage: $40/user/month
Power Suite: $60/user/month
Vonage
4.3/5
Screen sharing
Online voice transmission
Call center management
On-demand recording
Mobile: $13.99/month/line
Premium: $20.99/month/line
Advanced: $27.99/month/line
8x8
4.1/5
Call scripting
Real-time chat
SIP trunking
On-demand recording
Custom pricing
How we select and analyze these tools?

After extensive research and analysis, we have curated a list of VoIP software for CRM integration. These software are carefully selected based on usability and satisfaction scores, including features, ease of use, customer support, ratings, and reviews from SoftwareSuggest, G2, and Capterra. Our aim is to assist businesses in identifying the most suitable software to streamline their operations.

1. CallHippo

Callhippo dashboard

CallHippo is a VoIP provider renowned for its user-friendliness and smooth CRM integration. Small and medium-sized enterprises who are looking for an economical and efficient way to combine their customer management and communication systems are especially fond of it.

It integrates easily with CRMs like Salesforce and HubSpot and offers click-to-call, automatic call tracking, and real-time statistics. CallHippo is an effective choice for enhancing business communication due to its rapid setup time and reasonable cost.

Features

  • Predictive dialer
  • Computer telephony integration
  • Status tracking
  • Smart Switch
  • Call recording

Pros

  • Affordable pricing focuses on small business needs effectively.
  • Quick and easy setup process for immediate use.
  • Excellent customer support ensures smooth integration and operation.

Cons

  • Limited advanced features compared to larger providers.
  • May not be suitable for very large enterprises with complex needs.

Pricing

  • Starter: $18/user/month
  • Professional: $30/user/month
  • Ultimate: $42/user/month
  • 10-day free trial

*Pricing as of 03-09-2024*

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2. RingCentral

Ringcentral dashboard

RingCentral offers a feature-rich VoIP solution with robust CRM connectivity. It provides real-time data, an easy-to-use interface, and seamless integration with well-known CRMs like HubSpot and Salesforce.

RingCentral is a flexible option for unified communications because of its scalability with features like click-to-call and intelligent call routing. RingCentral’s integration is well-known for its comprehensive compatibility and user-friendly interface, which makes it ideal for companies of all sizes.

Features

  • Auto dialer
  • Call center management
  • Call scripting
  • Employee database
  • Performance metrics

Pros

  • Seamless integration with multiple CRM platforms, enhancing efficiency.
  • User-friendly interface with extensive documentation for easy use.
  • Scalable solutions that grow with your business needs.

Cons

  • Higher pricing compared to some other VoIP providers.
  • Advanced features might require additional training for teams.

Pricing

  • Core: $20/user/month
  • Advanced: $25/user/month
  • Ultra: $35/user/month
  • 14-day free trial

*Pricing as of 03-09-2024*

3. Nextiva

Nextiva dashboard

With strong CRM data integration, Nextiva provides all-inclusive VoIP services to improve customer relationship management and communication. Nextiva is well-suited for companies trying to increase consumer engagement through integrated communication solutions.

Strong VoIP service provider Nextiva efficiently connects with CRM programs to improve customer management and communication. Nextiva is an excellent option for companies looking for an all-inclusive and advanced communication solution. It supports CRMs like Salesforce and HubSpot and provides reliable support with robust security measures.

Features

  • Calendar management
  • Call tracking metrics
  • Email marketing
  • Performance management
  • Voicemail transcription

Pros

  • Reliable service with excellent customer support and support resources.
  • AI-driven insights help improve communication strategies and decisions.
  • Strong security and compliance features protect sensitive data.

Cons

  • Pricing can be higher for small businesses with limited budgets.
  • Some advanced features are only available in premium plans.

Pricing

  • Digital: $20/user/month
  • Core: $30/user/month
  • Engage: $40/user/month
  • Power Suite: $60/user/month
  • 7-day free trial

*Pricing as of 03-09-2024*

4. Vonage

Vonage dashboard

Vonage offers an adaptable VoIP solution with options for customizable CRM account integration. It offers functions including advanced call routing, click-to-call, and automated call logging.

Vonage offers scalable solutions for companies of all sizes and connects with CRM platform solutions like Salesforce and Zoho. It is a reliable choice for a range of company demands due to its outstanding customer service and advanced API-driven integration.

Features

  • Screen sharing
  • Online voice transmission
  • Call center management
  • On-demand recording
  • Queue management

Pros

  • Flexible, customizable integration options suit diverse business needs.
  • Strong customer support and resources for seamless setup.
  • Scalable solutions fit businesses of all sizes and types.

Cons

  • Advanced features might come with additional costs and fees.
  • Setup process can be complex for non-technical users.

Pricing

  • Mobile: $13.99/month/line
  • Premium: $20.99/month/line
  • Advanced: $27.99/month/line
  • 14-day free trial

*Pricing as of 03-09-2024*

5. 8×8

8x8 dashboard

Designed to assist organizations in efficiently managing client interactions, 8×8 is a flexible VoIP service with a wide range of CRM integration possibilities. Because of its emphasis on communication and teamwork, 8×8 is a great option for sales teams looking to improve customer service.

It offers functions including click-to-call, call analytics in real-time, and CRM connectivity with Microsoft Dynamics and Salesforce. 8×8 is a VoIP software renowned for being reasonably priced and offering a wide range of communication tools, which makes it appropriate for small and medium-sized enterprises.

Features

  • Call scripting
  • Real-time chat
  • SIP trunking
  • On-demand recording
  • Online voice transmission

Pros

  • Comprehensive communication tools in one integrated platform.
  • Easy integration with multiple CRM systems for streamlined operations.
  • Affordable pricing makes it accessible for small to medium businesses.

Cons

  • Some features may require additional setup time and configuration.
  • Limited customization options compared to other VoIP providers.

Pricing

  • Custom pricing
  • 30-day free trial

*Pricing as of 03-09-2024*

How Does CallHippo Integrate With Other CRM?

Callhippo integration

CallHippo’s easy integration with a range of CRM solutions enables companies to optimize their customer management and communication processes. Through the automated synchronization of all call data and customer interactions between CallHippo and your CRM, this integration creates a unified workflow that increases efficiency.

By providing a seamless connection with a range of CRM solutions, CallHippo helps organizations optimize their customer relationship management and communication processes. Considering its simplicity, there is not much setup or configuration needed for the integration.

Users can simply log calls, view customer history, and get comprehensive call metrics right within their CRM with CallHippo’s CRM integration. Popular CRM platforms like Salesforce, HubSpot, Zoho, and many more are supported by the interface.

Click-to-call, automated call logging, real-time call analytics, and the flexibility to modify workflows in accordance with specific company needs are some of the main features of CallHippo’s CRM connection. Through this connectivity, businesses can increase productivity, improve client interactions, and extract insightful information from their communication data.

Conclusion

VoIP CRM integration is a potent tool that companies may use to improve customer relationship management and communication. You can obtain useful insights into your communication data, enhance customer service, and speed up operations by integrating your VoIP system with your CRM.

CallHippo is among the best business phone systems for small and medium-sized businesses due to its price and convenience of use. Businesses can create a single communication platform that improves productivity, efficiency, and customer satisfaction by using VoIP CRM integration.

FAQs

1. What is CRM in telephony?

CRM in telephony combines phone systems and customer relationship management software. By managing client contacts, recording call details, and accessing customer data from within the CRM, firms may improve customer service and communication effectiveness.

2. What is a CRM in telecom?

CRM in telecom refers to customer relationship management systems specifically designed for the telecommunications industry. It optimizes customer service and boosts overall operational efficiency by assisting telecom companies in managing client data, interactions, billing, and service requests.

3. What is CRM in calls?

CRM in calls enables automatic call logging, recording, and real-time access to client data during calls by integrating call management functions with CRM software. By giving agents access to relevant data during client contacts, this integration enhances customer service.

4. How does VoIP work with multiple phones?

VoIP allows calls to be routed to multiple phones simultaneously via internet-based protocols. Users can now answer calls from several phones—such as a computer, desk phone, or mobile phone—that are linked to the same VoIP account.

Updated : November 29, 2024

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