A few days back, I was returning back from the work in a cab. The driver turned on the radio, and I was surprised by the first advertisement! It was a radio ad for Zoho. After few days, I witnessed a TV ad for Zoho. The main reason why I was very surprised because I’m
It is approximately 8 times costlier to acquire a new customer than retaining an old one, and companies lose around 20% of their customers annually, even with their best efforts! There are various techniques which can be a helping hand in customer retention and customer acquisition, and Customer Lifetime Value (CLV) is one of them.
A word of Reference goes a long way; from getting you a Job, to selling or up-selling your product. Even while purchasing a mobile, 48.8% of people make a decision based on a referral by a colleague, a relative or a friend. This trend is not only limited to mobile purchases but is ubiquitous for
Over 65% of Fortune 1000 companies have accepted this index, and they are constantly trying to improve it. Yes! we‘re talking about Net Promoter Score a.k.a. NPS. Now, if you’re not using this score or you’re thinking about it, then you’re in the right direction. Because a majority of firms are using it, and they
No matter how simple or complex your business is, retaining your customers and prospect data can be like a gold mine of information. According to a report by IBM if you nurture your leads in the CRM system there are 47 % of chances that they will get converted into loyal customers. At CallHippo we
Managing a small contact center or new startup in today’s cut-throat competitive business world is certainly not an easy task. There are a million aspects that have to be efficiently handled to achieve success – communication is definitely on the top of the list! Maintaining optimum and economical business communication practices is a critical task
Keeping your customers happy and engaged is definitely top-most priority for any small business in today’s hyper-dynamic marketspace. If your business does not have a great model to communicate with clients, you are sure to witness a dip in your customer ratings. Most traditional businesses used to resort to the age-old CRM and ERP software
Managing your customers is a vital task for any small business – it is after all rightly said that customer is king! Organizations that constantly fail to create strong bonds with their customers and keep them engaged often suffer from dwindling profit rates. Research conducted recently has shown that 82% of clients will leave endorsing